Save Job Back to Search Job Description Summary Similar Jobs International working environment Good working platform About Our Client Our client is an international company specializing in affordable luxury, with a stable business and a friendly corporate culture. Job Description Key Responsibilities: Product Strategy and Development: Lead the development and implementation of CDP, CRM, and MA solutions to enhance customer engagement and drive growth. Collaborate with cross-functional teams to define product roadmaps, prioritize initiatives, and ensure alignment with business goals. Customer Acquisition and Retention: Develop and execute media acquisition strategies to attract new customers and enhance brand visibility. Implement private domain operations to build customer loyalty and drive repeat purchases. Data-Driven Decision Making: Utilize CDP and CRM data to drive personalized marketing campaigns and improve customer journey management. Monitor key performance indicators (KPIs) and provide actionable insights to optimize marketing strategies. Cross-Functional Collaboration: Work closely with marketing, sales, and IT teams to ensure seamless integration of digital solutions. Coordinate with global teams to align on good practices and leverage shared resources. The Successful Applicant Experience Requirements: Minimum 3 years of experience in a similar role within a large FMCG or retail company. Proven experience in managing CDP, CRM, and MA systems. Strong background in media acquisition and private domain operations. Skills and Knowledge: Proficiency in data analytics tools and techniques to derive actionable insights. Excellent understanding of digital marketing channels, including social media, email marketing, and SEO. Strong project management skills with the ability to manage multiple initiatives simultaneously. Personal Attributes: Good communication skills in English, with the ability to interact effectively with both technical and non-technical stakeholders. Self-motivated, detail-oriented, and capable of working under pressure. What's on Offer International working platform worklife balance Contact Kate Zhang Quote job ref JN-032025-6685660 Phone number +86 21 6035 3537 Job summary Function Marketing Specialisation Product Manager What is your area of specialisation? Retail Location Shanghai Contract type Temporary Consultant name Kate Zhang Consultant phone +86 21 6035 3537 Job Reference JN-032025-6685660 Work from Home Work from Home or Hybrid
